Consumer responses to elimination of overpackaging on...

International Journal of Retail & Distribution Management 2015 / 05 Vol. 43; Iss. 4/5

Consumer responses to elimination of overpackaging on private label products

Anne Wiese, Associate Professor Ste, Dr, Monnot, Elisa, Parguel, Béatrice, Reniou, Fanny
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Volume:
43
Language:
english
Journal:
International Journal of Retail & Distribution Management
DOI:
10.1108/IJRDM-03-2014-0036
Date:
May, 2015
File:
PDF, 330 KB
english, 2015
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