The Awareness and Implementation of Green Concepts in...

Procedia Economics and Finance 2016 Vol. 35

The Awareness and Implementation of Green Concepts in Marketing Mix: A Case of Malaysia

Osman, Abdullah, Othman, Yusuf Hj, Salahudin, Shahrul Nizam, Abdullah, Muhammad Safizal
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Volume:
35
Year:
2016
Language:
english
Journal:
Procedia Economics and Finance
DOI:
10.1016/S2212-5671(16)00053-8
File:
PDF, 114 KB
english, 2016
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