Managing cable TV commercial inventories via program...

Managing cable TV commercial inventories via program promotion

Aiyer, Jagu, Rajgopal, Jayant
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
19
Language:
english
Journal:
Marketing Intelligence & Planning
DOI:
10.1108/02634500110363808
Date:
February, 2001
File:
PDF, 235 KB
english, 2001
Conversion to is in progress
Conversion to is failed