Understanding business customer value in a retail...

The International Review of Retail Distribution and Consumer Research 2015 / 10 Vol. 25; Iss. 5

Understanding business customer value in a retail environment: a scale development study

Ney, B., Whitaker, D., Zentes, J.
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Volume:
25
Language:
english
Journal:
The International Review of Retail, Distribution and Consumer Research
DOI:
10.1080/09593969.2015.1081101
Date:
October, 2015
File:
PDF, 402 KB
english, 2015
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