Curriculum Assessment in Marketing Programs: Current Status...

Marketing Education Review 2005 / 07 Vol. 15; Iss. 2

Curriculum Assessment in Marketing Programs: Current Status and Examination of Aacsb Core Standards at the Program Level

Nicholson, Carolyn Y., Stephen T., Barnett, Dascher, Paul E.
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Volume:
15
Language:
english
Journal:
Marketing Education Review
DOI:
10.1080/10528008.2005.11488901
Date:
July, 2005
File:
PDF, 2.28 MB
english, 2005
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