“Will You Join Us?” Use of the Partake-in-Our-Cause (PIOC)...

International Journal of Strategic Communication 2015 / 01 Vol. 9; Iss. 1

“Will You Join Us?” Use of the Partake-in-Our-Cause (PIOC) Message in Light of Negative News

Lim, Joon Soo, Yang, Sung-Un, Chung, Angie
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Volume:
9
Language:
english
Journal:
International Journal of Strategic Communication
DOI:
10.1080/1553118x.2014.960081
Date:
January, 2015
File:
PDF, 139 KB
english, 2015
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