Technology dimension of CRM: the orientation level and its...

International Journal of Electronic Customer Relationship Management 2007 Vol. 1; Iss. 1

Technology dimension of CRM: the orientation level and its impact on the business performance of SMEs in Malaysia

Ismail, Hishamuddin Bin, Talukder, Dilruba, Panni, Mohammad Fateh Ali Khan
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Volume:
1
Year:
2007
Language:
english
Journal:
International Journal of Electronic Customer Relationship Management
DOI:
10.1504/IJECRM.2007.014423
File:
PDF, 265 KB
english, 2007
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