An Illustration of Cross-Spectral Analysis in Marketing

Journal of Marketing Research 1972 / 08 Vol. 9; Iss. 3

An Illustration of Cross-Spectral Analysis in Marketing

Hiram C. Barksdale and Hugh J. Guffey, Jr.
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Volume:
9
Language:
english
Journal:
Journal of Marketing Research
DOI:
10.2307/3149537
Date:
August, 1972
File:
PDF, 1.57 MB
english, 1972
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