Reformulating the conceptualization of marketing in the...

Leisure Studies 2001 / 01 Vol. 20; Iss. 1

Reformulating the conceptualization of marketing in the context of public leisure services

Novatorov, Edouard V., Crompton, John L.
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Volume:
20
Journal:
Leisure Studies
DOI:
10.1080/02614360122396
Date:
January, 2001
File:
PDF, 245 KB
2001
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