Reasons for country image evaluation: A study on China image from a Brazilian perspective
de Moura Engracia Giraldi, Janaina, Ikeda, Ana Akemi, Campomar, Marcos CortezVolume:
18
Language:
english
Journal:
Journal of Database Marketing & Customer Strategy Management
DOI:
10.1057/dbm.2011.10
Date:
June, 2011
File:
PDF, 101 KB
english, 2011