[Advances in Culture, Tourism and Hospitality Research] Perspectives on Cross-Cultural, Ethnographic, Brand Image, Storytelling, Unconscious Needs, and Hospitality Guest Research Volume 3 || How unconscious needs influence traveler's interpretations and preferences of alternative tours and hotels
Woodside, Arch G., Megehee, Carol M., Ogle, AlfredVolume:
10.1108/S1
Year:
2009
Language:
english
DOI:
10.1108/S1871-3173(2009)0000003010
File:
PDF, 873 KB
english, 2009