The Relationship between Relative Attributes, Relative...

The Relationship between Relative Attributes, Relative Preferences, and Market Share: The Case of Solar Energy in Canada

Berkowitz, Michael K., Haines, Jr., George H.
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Volume:
11
Language:
english
Journal:
Journal of Consumer Research
DOI:
10.1086/209011
Date:
December, 1984
File:
PDF, 653 KB
english, 1984
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