![](/img/cover-not-exists.png)
Marketing audits: The forgotten side of management?
da Gama, António PimentaVolume:
20
Language:
english
Journal:
Journal of Targeting, Measurement and Analysis for Marketing
DOI:
10.1057/jt.2012.17
Date:
September, 2012
File:
PDF, 103 KB
english, 2012