Country segmentation on the basis of international...

Country segmentation on the basis of international purchasing patterns

Frear, Carl R., Alguire, Mary S., Metcalf, Lynn E.
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Volume:
10
Language:
english
Journal:
Journal of Business & Industrial Marketing
DOI:
10.1108/08858629510087382
Date:
May, 1995
File:
PDF, 35 KB
english, 1995
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