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Value in the territorial brand: the case of champagne
Hingley and Adam Lindgreen, Martin, Charters, Stephen, Menival, David, Senaux, Benoit, Serdukov, SvetlanaVolume:
115
Language:
english
Journal:
British Food Journal
DOI:
10.1108/BFJ-07-2013-0194
Date:
October, 2013
File:
PDF, 228 KB
english, 2013