![](/img/cover-not-exists.png)
Coalition loyalty-programme adoption and urban commercial-network effectiveness evaluation
De Noni, Ivan, Orsi, Luigi, Zanderighi, LucaVolume:
42
Language:
english
Journal:
International Journal of Retail & Distribution Management
DOI:
10.1108/IJRDM-05-2012-0043
Date:
September, 2014
File:
PDF, 406 KB
english, 2014