Organizational Buyers as Workers: The Key to Their...

European Journal of Marketing 1994 / 11 Vol. 28; Iss. 11

Organizational Buyers as Workers: The Key to Their Behaviour?

Draper, Alan
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Volume:
28
Language:
english
Journal:
European Journal of Marketing
DOI:
10.1108/03090569410075795
Date:
November, 1994
File:
PDF, 56 KB
english, 1994
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