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Journal of Hospitality Marketing & Management 2015 / 11

Managing Customer Retention in Private Clubs Using Churn Analysis: Some Empirical Findings

Maier, Thomas A., Prusty, Sagarika
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Language:
english
Journal:
Journal of Hospitality Marketing & Management
DOI:
10.1080/19368623.2016.1113904
Date:
November, 2015
File:
PDF, 427 KB
english, 2015
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