An exploration of the comparability of semantic adjectives in three languages
Voss, Kevin E., Stem, Donald E., Johnson, Lester W., Arce, ConstantinoVolume:
13
Language:
english
Journal:
International Marketing Review
DOI:
10.1108/02651339610131388
Date:
October, 1996
File:
PDF, 59 KB
english, 1996