Strategic marketing in Chinese manufacturing companies

Asia Pacific Journal of Marketing and Logistics 2008 / 07 Vol. 20; Iss. 3

Strategic marketing in Chinese manufacturing companies

Huan, Guo, Brooksbank, Roger, Taylor, David, Babbis, Patrycia
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Volume:
20
Language:
english
Journal:
Asia Pacific Journal of Marketing and Logistics
DOI:
10.1108/13555850810890057
Date:
July, 2008
File:
PDF, 208 KB
english, 2008
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