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An Empirical Comparison of Logit Choice Models with Discrete Versus Continuous Representations of Heterogeneity
Andrews, Rick L., Ainslie, Andrew, Currim, Imran S.Volume:
39
Language:
english
Journal:
Journal of Marketing Research
DOI:
10.1509/jmkr.39.4.479.19124
Date:
November, 2002
File:
PDF, 81 KB
english, 2002