Customisation – moving customers away from the dull...

Managing Service Quality 2007 / 07 Vol. 17; Iss. 4

Customisation – moving customers away from the dull conformity of brand loyalty

Miranda, Mario J., Kónya, László
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
17
Language:
english
Journal:
Managing Service Quality: An International Journal
DOI:
10.1108/09604520710760562
Date:
July, 2007
File:
PDF, 156 KB
english, 2007
Conversion to is in progress
Conversion to is failed