How top performers achieve customer‐focused market...

How top performers achieve customer‐focused market leadership

Heller Baird, Carolyn, Gonzalez‐Wertz, Cristene
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Volume:
39
Language:
english
Journal:
Strategy & Leadership
DOI:
10.1108/10878571111095385
Date:
January, 2011
File:
PDF, 233 KB
english, 2011
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