Consumer Outshopping Behaviour and its Implications for...

European Journal of Marketing 1985 / 06 Vol. 19; Iss. 6

Consumer Outshopping Behaviour and its Implications for Channel Strategy: A Study of the Camera Patronage Pattern in Hong Kong

Lau, Ho‐Fuk, Hon‐Ming Yau, Oliver
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Volume:
19
Language:
english
Journal:
European Journal of Marketing
DOI:
10.1108/eum0000000004731
Date:
June, 1985
File:
PDF, 560 KB
english, 1985
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