MFA in transition: Manufacturers' marketing approaches and...

Journal of Fashion Marketing and Management 1999 / 02 Vol. 3; Iss. 2

MFA in transition: Manufacturers' marketing approaches and their perceptions of the future prospects of the Hong Kong clothing industry

Moon, Ka‐leung, Leung, Chung‐sun, Chang, Man‐tsun, Yeung, Kwok‐wing
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Volume:
3
Language:
english
Journal:
Journal of Fashion Marketing and Management: An International Journal
DOI:
10.1108/eb022557
Date:
February, 1999
File:
PDF, 577 KB
english, 1999
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