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Effective Distributor Governance in Emerging Markets: The Salience of Distributor Role, Relationship Stages, and Market Uncertainty
Dong, Maggie Chuoyan, Tse, David K, Hung, KinetaVolume:
18
Language:
english
Journal:
Journal of International Marketing
DOI:
10.1509/jimk.18.3.1
Date:
September, 2010
File:
PDF, 136 KB
english, 2010