Challenges in delivering brand promise – focusing on...

International Journal of Public Sector Management 2015 / 04 Vol. 28; Iss. 3

Challenges in delivering brand promise – focusing on municipal healthcare organisations

Hytti, Ulla, Kuoppakangas, Päivikki, Suomi, Kati, Chapleo, Chris, Giovanardi, Massimo
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Volume:
28
Language:
english
Journal:
International Journal of Public Sector Management
DOI:
10.1108/ijpsm-10-2014-0127
Date:
April, 2015
File:
PDF, 318 KB
english, 2015
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