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Effect of social support on customer satisfaction and citizenship behavior in online brand communities: The moderating role of support source
Zhu, Dong Hong, Sun, Hui, Chang, Ya PingVolume:
31
Language:
english
Journal:
Journal of Retailing and Consumer Services
DOI:
10.1016/j.jretconser.2016.04.013
Date:
July, 2016
File:
PDF, 468 KB
english, 2016