Marketing toys without playing around

Young Consumers Insight and Ideas for Responsible Marketers 2012 / 11 Vol. 13; Iss. 4

Marketing toys without playing around

Gardner, Meryl P., Michnick Golinkoff, Roberta, Hirsh‐Pasek, Kathy, Heiney‐Gonzalez, Daniel
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Volume:
13
Language:
english
Journal:
Young Consumers
DOI:
10.1108/17473611211282626
Date:
November, 2012
File:
PDF, 172 KB
english, 2012
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