Enhancing the sales benefits of radical product...

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Enhancing the sales benefits of radical product innovativeness in internationalizing small and medium-sized enterprises

Boso, Nathaniel, Story, Vicky M., Cadogan, John W., Annan, Jonathan, Kadić-Maglajlić, Selma, Micevski, Milena
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Language:
english
Journal:
Journal of Business Research
DOI:
10.1016/j.jbusres.2016.04.077
Date:
May, 2016
File:
PDF, 533 KB
english, 2016
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