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The Influence of Country-of-origin on Consumer Purchase Intention: The Mobile Phones Brand from China
Yunus, Nor Sara Nadia Muhamad, Rashid, Wan Edura WanVolume:
37
Year:
2016
Language:
english
Journal:
Procedia Economics and Finance
DOI:
10.1016/S2212-5671(16)30135-6
File:
PDF, 148 KB
english, 2016