Expressing herself through brands: the Arab woman’s...

Journal of Research in Marketing and Entrepreneurship 2015 / 07 Vol. 17; Iss. 1

Expressing herself through brands: the Arab woman’s perspective

Demetris Vrontis ,Dr. Michael Chris, Prof., Alserhan, Baker Ahmad, Halkias, Daphne, Boulanouar, Aisha Wood, Dayan, Mumin, Alserhan, Omar Ahmad
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Volume:
17
Language:
english
Journal:
Journal of Research in Marketing and Entrepreneurship
DOI:
10.1108/JRME-09-2014-0024
Date:
July, 2015
File:
PDF, 209 KB
english, 2015
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