Part IV: How Do Reputations Affect Corporate Performance?: Sustainable Competitive Advantage and Firm Performance: The Role of Intangible Resources
McMillan, G Steven, Joshi, Maheshkumar PVolume:
1
Language:
english
Journal:
Corporate Reputation Review
DOI:
10.1057/palgrave.crr.1540022
Date:
January, 1997
File:
PDF, 434 KB
english, 1997