Are Chinese consumers created equally relational?

Management Research Review 2012 / 12 Vol. 36; Iss. 1

Are Chinese consumers created equally relational?

Wei, Yujie, Li, Zhiyuan, Burton, James, Haynes, Joel
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Volume:
36
Language:
english
Journal:
Management Research Review
DOI:
10.1108/01409171311284585
Date:
December, 2012
File:
PDF, 201 KB
english, 2012
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