Assessing Customer-based Brand Equity Ratings in Family Restaurant
Majid, Mohd Aliff Abdul, Alias, Mohd Azuan Mohd, Samsudin, Azlina, Chik, Chemah TambyVolume:
37
Year:
2016
Language:
english
Journal:
Procedia Economics and Finance
DOI:
10.1016/s2212-5671(16)30111-3
File:
PDF, 129 KB
english, 2016