Forward channel integration and performance: An application...

Forward channel integration and performance: An application of transaction cost economics and the misalignment concept

Brettel, Malte, Engelen, Andreas, Müller, Thomas
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
27
Language:
english
Journal:
Journal of Marketing Management
DOI:
10.1080/02672571003668970
Date:
December, 2010
File:
PDF, 362 KB
english, 2010
Conversion to is in progress
Conversion to is failed