Segmenting Consumers on Their Lifestyle Characteristics

Paradigm 2006 / 07 Vol. 10; Iss. 2

Segmenting Consumers on Their Lifestyle Characteristics

Krishnan, Jayasree, Murugan, M. Sakthivel
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Volume:
10
Language:
english
Journal:
Paradigm
DOI:
10.1177/0971890720060208
Date:
July, 2006
File:
PDF, 6.55 MB
english, 2006
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