Sales and Advertising: Volumes I and IIby Chester A. Gauss; Lucius I. Wightman; Harry A. Bates
Review by: Arend E. BoerVolume:
6
Language:
english
Journal:
Journal of Marketing
DOI:
10.2307/1245885
Date:
April, 1942
File:
PDF, 263 KB
english, 1942