Bericht über die 23. Jahrestagung der „European Marketing...

Bericht über die 23. Jahrestagung der „European Marketing Academy“

Manfred Kirchgeorg
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Volume:
16
Year:
1994
Language:
german
Journal:
Marketing: Zeitschrift für Forschung und Praxis
DOI:
10.2307/41918425
File:
PDF, 444 KB
german, 1994
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