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TESTING THE CULTURAL UNIVERSALITY OF YOUNG-ADULT CONSUMER PURCHASE DECISION-MAKING STYLES: EMPIRICAL RESULTS FROM TURKEY, MALAYSIA, KAZAKHSTAN AND EGYPT
RAŠKOVIĆ, MATEVŽ, GRAHEK, POLONAVolume:
14
Language:
english
Journal:
International Journal of Management Cases
DOI:
10.5848/apbj.2012.00011
Date:
January, 2012
File:
PDF, 322 KB
english, 2012