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Management of happiness, production of affects and the spirit of capitalism: international narratives of transformation from Coca-Cola brand
Casaqui, Vander, Riegel, VivianeLanguage:
english
Journal:
The Journal of International Communication
DOI:
10.1080/13216597.2016.1194304
Date:
June, 2016
File:
PDF, 3.24 MB
english, 2016