Synthesis of attraction effect research
J. Milberg, Sandra, Silva, Mónica, Celedon, Paulina, Sinn, FranciscaVolume:
48
Language:
english
Journal:
European Journal of Marketing
DOI:
10.1108/ejm-07-2012-0391
Date:
July, 2014
File:
PDF, 204 KB
english, 2014