An empirical test of the drivers of overall customer...

Journal of Services Marketing 2008 / 09 Vol. 22; Iss. 6

An empirical test of the drivers of overall customer satisfaction: evidence from multivariate Granger causality

Omachonu, Vincent, Johnson, William C., Onyeaso, Godwin
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Volume:
22
Language:
english
Journal:
Journal of Services Marketing
DOI:
10.1108/08876040810901855
Date:
September, 2008
File:
PDF, 348 KB
english, 2008
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