Changes in the Perception of a Service during its...

Changes in the Perception of a Service during its Consumption: A case of Organised Tours

Geva, Aviva, Goldman, Arieh
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Volume:
23
Language:
english
Journal:
European Journal of Marketing
DOI:
10.1108/eum0000000000597
Date:
December, 1989
File:
PDF, 308 KB
english, 1989
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