Emotional Value: Creating Strong Bonds with Your Customers.

Emotional Value: Creating Strong Bonds with Your Customers.

Sanchez, C. M.
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Volume:
14
Language:
english
Journal:
Academy of Management Perspectives
DOI:
10.5465/ame.2000.4474583
Date:
August, 2000
File:
PDF, 199 KB
english, 2000
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