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The Impact of Advertising on Consumer Demand for Beef:

The Impact of Advertising on Consumer Demand for Beef:

Brooker, John R., Eastwood, David B., Gray, Morgan D.
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Volume:
2
Language:
english
Journal:
Journal of Food Products Marketing
DOI:
10.1300/j038v02n01_03
Date:
May, 1994
File:
PDF, 517 KB
english, 1994
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