College Choice in a Brand Elimination Framework: The High...

College Choice in a Brand Elimination Framework: The High School Student's Perspective

Rosen, Deborah E., Curran, James M., Greenlee, Timothy B.
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Volume:
8
Language:
english
Journal:
Journal of Marketing for Higher Education
DOI:
10.1300/j050v08n03_06
Date:
July, 1998
File:
PDF, 1.47 MB
english, 1998
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