A Reconsideration of the Recognition of Advertising Assets...

Journal of Accounting Research 1977 / AUT Vol. 15; Iss. 2

A Reconsideration of the Recognition of Advertising Assets on Financial Statements

Mario J. Picconi
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Volume:
15
Language:
english
Journal:
Journal of Accounting Research
DOI:
10.2307/2490357
Date:
January, 1977
File:
PDF, 794 KB
english, 1977
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