Comparative Judgment Processes: The Effects of Task...

Comparative Judgment Processes: The Effects of Task Objectives and Time Delay on Product Evaluations

Jing Wang and Robert S. Wyer, Jr.
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Volume:
12
Year:
2002
Language:
english
Journal:
Journal of Consumer Psychology
DOI:
10.2307/1480286
File:
PDF, 936 KB
english, 2002
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