Growing Consumer Power in China: Some Lessons for Managers

Journal of International Marketing 2001 / 03 Vol. 9; Iss. 1

Growing Consumer Power in China: Some Lessons for Managers

Ho, Suk-ching
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Volume:
9
Language:
english
Journal:
Journal of International Marketing
DOI:
10.1509/jimk.9.1.64.19828
Date:
March, 2001
File:
PDF, 90 KB
english, 2001
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